Alex CzartoryskiI am software developer by trade with wide range of experience in e-commerce, product development, user experience, marketing, business operations, recruiting, leadership, HR, and legal.

I was the technical co-founded of the successful eLearning startups and Fresh Air Educators inc in 2000 and 2005. In addition to being head of technology, my responsibilities included product design, innovation, and digital marketing. My contributions were critical in growing the companies from zero to $10M+ in sales and 50+ employees. Both companies were sold to a private equity firm in 2017.

My current primary project is Manitobah Mukluks (Canada’s fastest growing footwear brand according to the Profit500) where I focus on growth acceleration profitably via digital marketing and e-commerce.

I am available for consulting on interesting, fun, and impactful projects where I get to work closely with smart people.

Contact Me


  1. Hello Alex

    I have seen your Adwords retargeting codes for Shopify stores on Shopify forums. I would like to ask if there is any guideline to set up retargeting through Google Analytics?

    Thanks a lot for any recommendation.


      1. Hello Alex

        Thanks for your reply. I have noticed that Google has updated its remarketing tags. Now its called Global site tag. Would you recommend Shopify stores to update to the new remarketing tag or its ok to keep the previous tag?

        Thanks for your help.



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